Jollibee profit falls 13.3% in H1 2026 as Q2 net income rises

Jollibee Group’s Q2 profit climbed 5.7% as margins recovered from higher costs, while its global store network reached 10,767.

Jollibee’s first-half earnings took a hit from higher costs, but the fast-food giant appears to have regained some ground in the second quarter as stronger sales and pricing actions helped restore its margins.

Jollibee Foods Corp.’s attributable net income fell 13.3% to ₱4.87 billion in the first half of 2026 from ₱5.62 billion a year earlier. However, Q2 brought a reversal, with profit rising 5.7% to ₱3.4 billion and revenues climbing 10.7% to ₱85.91 billion.

The improvement comes after higher commodity and supply chain costs pushed direct costs up 11.7% in Q1, sending first-quarter net income down 38.8% to ₱1.47 billion. Jollibee said pricing and recovery measures helped lift gross profit margin to 18.5% in Q2 from 16.5% in Q1, while net income after tax margin nearly doubled to 4% from 1.9%.

For the first half, revenues reached ₱162.46 billion, up 9.9%, while systemwide sales rose 12.4% to ₱244.67 billion.

Jollibee is also getting more aggressive with franchising as it grows overseas. Its global store network has reached 10,767, while the franchise ratio in China has climbed to 62% from 14% in 2016. Yonghe King, its largest brand in China, is targeting a 70% franchise ratio by year-end.

That strategy could become increasingly important as Jollibee balances expansion with the need to keep costs in check. The Q2 numbers show that stronger sales alone are not the whole story. Getting more profit out of those sales is becoming just as important.