ABS-CBN, GMA, and TV5 to collab with PTV under new GM Lino Cayetano

New PTV chief eyes rare industry-wide partnership to boost public service content and expand reach.

Fresh from assuming his post as general manager of PambansangTV, Lino Cayetano has announced plans to forge partnerships with some of the biggest media organizations, signaling a collaborative approach to expanding the reach and impact of the state-run network.

In a social media post on Thursday, Cayetano revealed that ABS-CBN, GMA, and TV5 have reached out to support PTV’s initiatives.

“I am happy to share that ABS-CBN, GMA, and Mediaquest’s TV5 have reached out to help us at PTV,” he said.

According to Cayetano, the PTV Board led by chair Victoria C. Recio, vice chair Prof. Antonio Contreras, and board member Atty. Joji Alonso has approved a resolution authorizing him to enter into partnerships with the three major media companies in line with the network’s public service mandate.

“To serve Filipinos better and remain engaged and relevant in their lives, we need multiple stakeholders at the table, working alongside the already outstanding and hardworking men and women of PTV,” he added.