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Is Globe Platinum still worth its premium price?

Paying nearly ₱4,000 monthly for a premium mobile plan is becoming harder to justify for some Globe Platinum subscribers, especially when cheaper prepaid and postpaid options now offer many of the same essential services.

A Threads post by Ron Munsayac, a Globe subscriber for nearly 30 years and Platinum member for 10, has sparked a discussion about whether the company’s premium offerings still deliver enough value for their price.

“What’s the point anymore?” Munsayac asked, questioning why he continues paying almost ₱4,000 for unlimited calls, texts, and data when similar services are available at significantly lower prices.

He also criticized Globe’s advertised priority network, which he described as hardly noticeable, and its digital concierge THEA, which he called practically useless.

“What exactly are Platinum subscribers paying a premium for?” he asked.

What does Platinum actually offer?

Globe markets Platinum as an elite mobile experience built around unlimited data, priority connectivity, personalized assistance, and exclusive lifestyle privileges.

Depending on the subscription tier, published benefits include 24/7 digital concierge services, dedicated Platinum Relationship Managers, annual smartphone upgrades, airport lounge access, international roaming allocations, Mabuhay Miles, cyber insurance, and premium rewards.

Subscribers can choose between plans with devices and SIM-only arrangements, with higher-priced tiers offering additional privileges.

But while these benefits may look attractive on paper, some longtime subscribers are questioning how much they actually use them.

From ₱4,000 to ₱599

The discussion quickly attracted comments from subscribers who had already abandoned their expensive plans.

Carlos de Guzman said he and several acquaintances switched to a ₱2,500 subscription without noticing any difference in service.

Another commenter revealed that he downgraded from a ₱3,799 Platinum plan to a ₱599 no-contract subscription three years ago.

“I don’t miss my old plan at all. I’m in fact happier now,” he wrote.

Others suggested going prepaid altogether.

One subscriber recommended Globe’s ₱179 prepaid promotion, which offers 13GB of combined regular and 5G data, unlimited calls, and texts for 15 days. Two registrations would cost just ₱358 over 30 days, although the full data allocation requires 5G coverage.

Another claimed to spend less than ₱2,000 annually after switching to prepaid services.

For many commenters, the availability of Wi-Fi at home and in the office has made expensive mobile data subscriptions increasingly unnecessary.

Not everyone is ready to leave

Some Platinum subscribers, however, continue to see value in the service.

One commenter praised the convenience of having a dedicated relationship manager, priority assistance, and fast handset deliveries.

Others pointed to the convenience of postpaid billing and generous data allowances, particularly for subscribers who travel frequently or depend heavily on mobile connectivity.

These contrasting experiences suggest that the value of Platinum depends largely on how much subscribers actually use its exclusive privileges.

Still, the discussion exposes a growing challenge for premium telecommunications services.

With affordable prepaid packages, SIM-only subscriptions, and flexible device financing becoming more accessible, customers have more opportunities to reconsider expensive monthly commitments.

For Globe Platinum, the challenge is no longer simply offering more benefits. It is convincing subscribers that those benefits are worth paying thousands of pesos for every month.

And for some longtime customers, loyalty alone is no longer enough.