
The partnership rolls out smart living features while raising fresh questions on privacy and security.
Homes powered by artificial intelligence (AI) are moving from concept to real-life use, pushing automation further into everyday living.
From lighting and temperature to appliances that adjust to routines, AI homes promise smoother daily flows and potentially lower energy use, while reshaping expectations of what “modern living” looks like.
In the Philippines, this shift is starting to take shape as residential developments begin testing smarter, more responsive units.
Megaworld announced that it is rolling out AI-powered homes, beginning with the Park McKinley West condominium complex in Taguig City, through a partnership with Samsung.
Home appliances that adapt
Units will be integrated with Samsung’s SmartThings ecosystem, enabling features such as automated lighting, voice commands, climate control, and appliances that adapt to usage patterns as well as weather conditions.
SmartThings allows users to control various home appliances through a mobile phone app. AI features can also help manage energy consumption and analyze usage patterns, among other functions.
Products integrated with the system only entered the Philippine market recently, following Samsung’s first local display room opening in Taguig City in December 2025.

Smart homes not new, just revamped
Megaworld’s AI-powered homes are a new development in the smart homes space, which has already existed in the Philippines for the past decade.
In 2022, technology research firm BuddeComm said that around 8.8% of Filipinos owned at least one smart home device, or an appliance whose settings can be customized to a user’s preferences.
With the rapid growth of AI in the four years since, the number is widely believed to have increased, as more advanced options enter the market.

Growing privacy concerns
Experts have raised concerns that smart homes expose users to greater security risks, as the computers that guide smart home devices may be vulnerable to intrusion by malicious actors.
A 2023 review by European researchers found that several smart home devices were prone to hacking, malware, and denial-of-service attacks. Bad actors can tap into these systems to collect user data or track location.
The introduction of AI into these devices also poses additional security risks that experts say remain underexplored.
As homes become more connected, questions around data privacy, system reliability, and protection from outages carry more weight for residents and developers shaping the next wave of housing.
Megaworld and Samsung are introducing AI-powered homes at Park McKinley West in Taguig, integrating SmartThings-enabled appliances designed to adapt to daily routines.
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