Jax Reyes calls out how easy it is to fund online gambling accounts

Finance content creator Jax Reyes has called out online gambling platforms for making it increasingly easy for Filipinos to put money into betting accounts, saying financial literacy deserves the same level of accessibility.

In a Facebook post on November 4, Reyes pointed out that cash-in options for online gambling are prominently displayed on some platforms, often on the first page and among the first two buttons alongside e-wallet and bank cash-in options.

“Bakit sobrang dali mag-cash in sa online gambling, at parang mas pinadali pa nila ngayon?” he wrote.

His observation highlights a growing consumer concern over how easily people can access online gambling platforms and fund their accounts, particularly when financial education requires users to actively seek out information and learn how to manage their money.

Reyes has made financial education a central part of his work, sharing practical advice on credit cards, savings, budgeting, and ways to maximize money. He also co-founded KasKasan Buddies, an online personal finance community that helps Filipinos navigate everyday financial decisions.

In August, KasKasan Buddies partnered with the BSP to expand access to financial education by bringing the central bank’s educational materials to its online community. The collaboration covers practical topics such as budgeting, saving, responsible credit use, scam awareness, and consumer protection.

Reyes has also been outspoken against gambling promotions, saying he would never accept sponsorships from online gambling companies regardless of how much they offer.

In July, he warned about the growing reach of online gambling in the Philippines, citing figures that showed the number of players had increased from 469,000 in 2018 to 32 million. He also described gambling as a crisis that affects Filipino families, rather than simply another form of entertainment.

His position adds to calls for greater accountability among content creators, particularly those whose endorsements can introduce gambling platforms to large audiences. Other Filipino creators have also spoken out against gambling sponsorships, citing the potential harm to their followers and the responsibility that comes with their influence.

For Reyes, the concern goes beyond how easily people can put money into gambling accounts. It also points to the need to make financial knowledge just as visible and accessible, giving Filipinos more opportunities to make informed decisions about their money.